Other giving pagesPeer-to-peer fundraising

Peer-to-peer fundraising

Let supporters raise money for you, with their own pages, teams and a leaderboard.

Peer-to-peer turns supporters into fundraisers: each gets their own page, they ask their own network, and every gift rolls up to your campaign.

Before you start: you need permission to edit peer-to-peer, and a campaign for the money to land in. Decide your organization-wide rules first, under Settings > Peer-to-peer.

Set your rules once

Settings > Peer-to-peer covers every site you run:

SettingDecides
AvailabilityWhether peer-to-peer is on, whether supporters can start their own page, whether they choose their own web address, and the smallest and largest goal allowed
FundraisersWhether teams are allowed, whether people can join one, and whether new pages are reviewed before going live
What fundraisers may doPersonalize their page, post updates, set their own goal, extend their own end date
Donor visibilityWhether names and amounts show on public pages
Page lifecycleWhether pages get an end date, how long they run, and where visitors go afterwards
ConsentThe disclosure a fundraiser accepts

Review new pages before they go live, at least for your first campaign. Pages are public and carry your name, and it costs you nothing to look.

Create a site

From Fundraising > Peer-to-peer, select New P2P site, name it, and pick the campaign its gifts belong to. You then design the site's own page in the block builder, the same one used for landing pages.

Each site can override most organization defaults on its Peer-to-peer tab, and shows you which value it's inheriting. The organization-level policies (whether peer-to-peer runs at all, who may start a page, goal limits and the consent wording) can't be overridden by a site.

The site tab also has its own settings: the default campaign for team and individual pages, a site goal, and whether signup is open, with optional opening and closing times.

How supporters become fundraisers

Three doors:

From your public start page, they choose to fundraise on their own, start a team or join a team, then give their name and email. Givable emails them a sign-in code, and their page is created in the supporter portal.

A page you create for someone stays unpublished until they accept the disclosure. Their name is on the page asking their friends for money, so the consent has to be theirs.

What your fundraisers can do

In the supporter portal, depending on your settings, a fundraiser can:

  • See whether their page is live, waiting for review, not approved, unpublished or ended, and how much they've raised against their goal.
  • Edit their page name, goal and their story.
  • Post updates to their supporters.
  • Extend their end date, if you allow it.
  • See who has supported them, with names and amounts.
  • If they're a captain: control who can join (anyone, nobody, or invite only) and share the invite link.

They can't change the campaign, pick a different design, or shorten their end date.

Teams

A team has a captain and members. The team's total includes its members' gifts, while each member's own page shows only theirs, so nothing is double counted.

The leaderboard

The Leaderboard tab ranks top fundraisers and top teams by amount raised. Fundraisers can also be ranked by influence, which reflects who brought the most people in rather than who has the richest friends. Worth showing off at an event.

Moderating pages

The Fundraisers tab is where you review. Pages show as Approved, In review or Rejected, and you can Approve, Reject with a reason the fundraiser sees, or Archive.

Rejecting unpublishes the page, so write the reason as a note to a volunteer who is trying to help you, because that's who it is.

Moderating is a separate permission from editing peer-to-peer, so you can let a volunteer coordinator review pages without giving them the settings.

What counts towards a total

A fundraiser's raised figure counts completed gifts, in your organization's currency. Refunded, in-review, failed and test gifts don't count, which is why a page total can differ from the raw number of gifts received.

Still stuck?

We're here for you, and no question is too small. Tell us what you were trying to do and what happened, and we'll help you get it sorted.